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The History of Eucatex

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Eucatex is a company that deals with the manufacturing and selling ceiling tiles and panels. The company was founded in 1951 and was the first Brazilian company that used eucalyptus as a raw material. The company was also concerned about the environment. It began by producing soft boards but after a short period of time it started manufacturing ceiling tiles as well as panels. In the years between 1956 and 1965, the company started spreading its offices in several capitals of Brazil. The company also increased its production capacity around that period. The increase in production enabled the company to start exporting panels and ceiling tiles to Europe in 1965.

Eucatex started diversifying its productions by starting a new mill for the production of hard board. It continually expanded by opening new offices in places such as Holland, Germany, the United Kingdom, Mexico and in USA. As a way of diversification the company started to manufacture paints which it initially used to coat the acoustic ceiling tiles as well as panels. By the end of 1980, the company was already exporting its products to more than fifty countries. The company was also involved in the environmental actions where it invested in land and reforestation to enable sufficient supply of its raw material which was mainly the eucalyptus.

In the efforts to diversify their products, Eucatex developed a whole line of paints and varnishes in their laboratories. In the year 1996, it began the manufacture of MDP panels. The company owns a sixteen percent market share attributed to the production of MDP panels. Around this time the company gained popularity globally and became the first Brazilian company from the industry to receive the certification ISO 9001. The company started advancing by manufacturing panels of high technology and other products for the furniture sector. By 2011, the company was already the market leader in the production of wall partitions, doors, MDP panels, hardboards, varnishes and paints in Brazil.

Flavio Maluf is the owner and the chief executive officer of Eucatex Company. He has experience in mechanical engineering as well as entrepreneurship. He has worked with the company since 1987. He has focused his attention in on innovation and ensuring the protection of the environment. He has been a great foundation in steering Eucatex to achieving its success in the market. He has also participated in community by participating in charity events and volunteers.


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